01
SEO strategy & execution
Semantic architecture, programmatic SEO, and Top-10 positions in competitive niches. Technical SEO where it moves rankings: crawl budget, Core Web Vitals, schema, drop-domain recovery.
Ukraine — working remote
A growth plan, and the system that carries it out.
Currently
Tech Lead SEO & Marketing
Growth Strategist
I’m Max, and for ten years I’ve worked in SEO and marketing. I draw up a growth plan, then build the tools and teams that carry it out every day.
10+
years in SEO & marketing
6+
years leading teams as Lead & CMO
8+
industries, fintech to iGaming
AI+Py
Python pipelines running every day
01 — Expertise
Three things I’m hired for.
02
Marketing engineering
Python and AI pipelines that delete routine — clustering, content generation with human QA, internal tools on Cloudflare. I build the tool myself, with an AI agent, instead of filing a ticket for it.
03
Teams & process
Cross-functional teams of developers, designers and marketers on Scrum. Everyone sees the metrics and we talk about problems openly, so people don’t quit out of the blue.
02 — Selected work
What I’ve built and what I’m building now.
plants.place
Cloudflare Workers SSR · D1 · R2
Houseplant encyclopedia in English and Ukrainian, plus a plant classifieds board for Ukraine. Built solo with Claude Code — product, code, content pipeline and SEO.
CaseToolsaur
Cloudflare Pages · Vanilla JS
Web tools to analyze and clean up text. The set keeps growing.
Live
Harwix
Workers · D1 · Gemini · Jina
AI platform that writes content based on knowledge graphs and entity SEO. The goal is for that content to rank in search and show up in AI answers.
Building
Site Factory
Cloudflare · Registrar API · Monitoring
Automated pipeline that builds, deploys and monitors a network of branded sites end to end: domains, content, analytics, uptime.
NDA
happymonday.ua
SEO · PPC · Analytics engineering
Growth for a Ukrainian career platform: SEO, PPC analytics and a full GA4/GTM tracking audit.
Client
Affiliate network
Astro · Workers · AI pipeline
Niche US content sites running a fully automated AI content pipeline and programmatic SEO.
Live
Also in the lab — vtyping, a voice-typing Chrome extension · Stitch, an ML digitizer for PDF embroidery charts · telegram-news, a TypeScript news bot.
03 — Notes
Field notes: what I checked and what it showed.
Article
How I built this blog in one evening with Claude Code
This site became a blog in English and Ukrainian in one evening. I don’t write code; I built the blog through Claude Code. The build checks every page and won’t publish one with an SEO error.
7 min
Short read
Claude Code hit the usage limit mid-task. Don’t start over
A run’s result can say nothing was built while the working folder holds most of the work. I hit five failures in twelve days. Now I check the folder before any restart and rerun only what failed.
6 min
Case study
GA4 counted every sign-up twice. Even daily totals gave it away
A career platform’s GA4 showed an even number of sign-ups almost every day. A check that took minutes led to two tags, four places in the code, and the audit checklist at the end.
9 min
04 — Experience
Ten years, most of them leading a team.
2025 — now
Legarithm
CMO / SEO Lead
Zero to 3.57M impressions and 28K organic clicks in nine months. Programmatic architecture put 600+ pages in the Top-10; Cursor and Python cut manual work by 40%.
2024 — 2025
TapOK
SEO Team Lead, Fintech
Ten-plus fintech projects with a team of four. Built a systematic drop-domain and PBN process. Doubled content output with an AI pipeline under strict QA.
2022 — 2024
Independent
Consultant
Full-cycle growth for crypto, legal and e-commerce clients. Took one e-commerce project from zero to profitability in four months.
2021 — 2022
Medical / Pharma IT
Head of SEO & Marketing
Launched medical web products, where Google is strict about authors’ expertise, and automated the reports management relied on.
2019 — 2021
Boosta
SEO Team Lead
Held Top-3 positions for years on a minimal recurring budget. Launched sites in new countries, and they paid for themselves on schedule.
2015 — 2019
Promo · Aweb
Lead → Specialist
Built SEO processes from scratch on Scrum. Before that, hands-on site launches: CMS, themes, jQuery/Ajax frontend.
05 — Words
What people who worked with me say.
He’s a genuinely strong technical SEO specialist — the kind of person who digs deep into algorithms, uncovers non-obvious issues, and builds his own solutions when needed.
One of the strongest specialists I’ve worked with. Max always looks beyond just fixing the tech — he understands the bigger strategy and offers solutions that move the needle.
As my manager, he always made communication easy and clear, and trusted my skills as a designer. A thoughtful leader who creates a comfortable, motivating environment.
Max took on complex areas of work, supported and inspired the team, and mentored on hard tasks. I repeatedly saw him build technical solutions for specific project needs.
06 — Contact
Let’s talk.
Open to leadership roles, consulting, and products worth building. Thirty minutes is usually enough to know if we fit.